Telemedia Publishing is delighted to announced that Golden Goose (GG) have become the first ever official VAS sponsor for Telemedia Online. This unique agreement means that GG will be the exclusive sponsor of the entire VAS section of TelemediaOnline.co.uk/value-added-services/ until 31/12/21.
The deal includes exclusive credits and branding of this high-profile section and comes as part of an ongoing commitment to sponsor the leading VAS / DCB event – World Telemedia, Marbella 2021 (and hybrid event Telemedia8point1.com).
Golden Goose have been pioneers of traffic monetisation based on direct carrier billing (DCB) and now offer a hub that unites 300+ mobile carriers and 10,000+ publishers around the world. TelemediaOnline, Magazine and News have been championing the international expansion of mVAS (VAS) and DCB services since the late 1990s.
“Since the inception of revenue share on premium traffic, we’ve been supporting the industry that creates incremental revenues streams by adding value to connected consumer services and interactions”. Said Jarvis Todd, CEO of Telemedia Publishing.
“That’s why we’re so pleased to have secured an agreement with this outstanding sponsorship partner that shares our vision and enthusiasm for the sheer potential of VAS in the mobile ecosystem. As consumer interactivity continues to shift more towards digital entertainment and services, the process of “adding value” through DCB is really the “sweet spot” for any stakeholder in the value chain”.
Telemedia Publishing recently reported a 250% increase [since 2019] in news stories that report on how the DCB is the key to traffic monetisation – all of which can now be accessed free of charge in the Golden Goose sponsored section of the site telemediaonline.co.uk/value-added-services/.