BIG news! No MASSIVE news!!
PM Connect enable mobile payments for NBA – it’s a slam dunk for DCB 😊
Wow, direct carrier billing has quite literally made it to the big league! This long-term partnership will allow fans to subscribe to a National Basketball League Pass via their mobile phone bill. PM Connect technology means that fans can now sign up without ever having to leave the mobile environment, with a seamless, frictionless payment flow – which as we all know is exactly what carrier billing (and PM Connect) does best.
In the words of Bastien Lacheny, Associate VP, Media Distribution NBA EME “By adding direct carrier billing to the suite of subscription payment types on offer, fans will be able to enjoy an enhanced transactional experience.”
The partnership now sees PM Connect reaching 1BN+ consumers across 40 territories and meets its long-standing focus of bringing major sports brands into the mobile ecosystem and connecting them to new audiences across the globe.
Here at Telemedia HQ, we were absolutely delighted to get the news first-hand and want to extend our congratulate to James Macfarlane and his brilliant team for continuing to drive DCB into the mainstream – “shoulders of giants” and all that people!
Meet the PM Connect team here on Telemedia8.1
Join us on Tuesday 27th April 13:00 BST when James will be our guest on the LIVE Vodcast where we’ll toast PM Connect’s success and the wider significance to our industry.