Telemedia 8.1 | Security & Fraud | Choose your sessions

Security & Fraud

Cyber Security – Does Anyone Care?

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  • The beleaguered CISO
  • The cybersecurity product puzzle
  • Driving forces for change
  • The way forward
Cyber Security – Does Anyone Care?

Ian Kennedy-Compston, CEO
EnterpriseRed
Presentation
14 mins

Machine Learning For Marketing & Product Development

ML now handles traditional “human” jobs like diagnosing UX difficulties for heavy payers, social media, CRM and it’s improving fast! But while ML will radically alter workflows and business structures the biggest impact will be how it becomes more responsive to our needs and starts complementing and augmenting our capabilities.
  • Conversions, price, ARPU & margin.
  • Managing quality and quantity of data
  • Optimising the effectiveness of ML
  • Improving customer experience
  • Automated moderation
  • Algorithms and promotional strategies
Machine Learning For Marketing & Product Development

Anastasiia Bilous, COO
New Media Services
Presentation
34 mins

Fraud Detection With the Help of Machine Learning

ML can solve fraud issues by instantly identify and processing risky transactions, thanks to big data, advanced algorithms, and processing power. Discover how ML can help your businesses develop an holistic, long term fraud prevention / identification strategy that keeps pace with sophisticated, agile, and technologically advanced hackers and fraudsters. 
  • Attack statistics
  • Analysis of sources  
  • Mobile fraud  
  • Deploying ML
  • Antifraud tactics & actions
Fraud Detection With the Help of Machine Learning

Anastasiia Bilous, COO
New Media Services
Presentation
28 mins

Digital Watchmen: How To Use Moderation Effectively

The scope of moderation may appear to be as simple as giving a red or green light to a particular post or occasionally scanning a website for prohibited terms and phrases. In reality, good moderation sets the necessary tone and services standards within which both brands and users can thrive.
  • Brand integrity & consumer trust
  • Managing conversations
  • Automated moderation [AI]
  • Distributed moderation
  • Pre / Post moderation
  • Management checklist
Digital Watchmen: How To Use Moderation Effectively

Anastasiia Bilous, COO
New Media Services
Presentation
31 mins

DCB: Taking on the fraudsters

Where there is payment, there is fraud. DCB is no exception. Unscrupulous merchants and criminal networks use social engineering and technical manipulation to defraud carrier billing stakeholders. This session explores the fraud types, discusses its impact to all players in the ecosystem, the risk of erosion of trust and looks at the best practices to combat fraud.
  • Risk & reward – everyone looses
  • Impacts of fraud
  • Strategies to limit the impact of fraud
  • Key uses cases and fraud flows
  • Best practice recommendations
DCB: Taking on the fraudsters

Joanne Lacey, COO
Mobile Ecosystem Forum
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