Reports and White Papers

Subscription Service Expectation white paper

By September 1, 2021 No Comments
subscription-services-white-paper

Largest ever survey of digital subscriptions/ subscription services finds that 78% don’t want fixed-term deals

Research of 1,000 consumers in the UK, commissioned by aimm in June 2021 finds that 93% described the process of signing up to a subscription to be clear and transparent. Just 1.5% of consumers found themselves subscribed to a service that they didn’t want.

Download the report HERE