WT21 Spotlight Sessions

WHAT ARE CONSUMERS BUYING? CONTENT & VAS IN THE SPOTLIGHT

Telemedia is now an integral part of the mobile content ecosystem, and an essential driver that enables 2.9BN smartphone users to consume an endless world of premium, engaging, billable content across the globe. Whilst many traditional services remain viable, this session reveals the content and service innovations that unlock the revenue potential of today’s “always-on”, multi device consumer.
  • What are the fastest growing verticals – don’t get left behind
  • So, you see the potential of gaming, but how about eSports?
  • Virtual reality services aren’t the future, they’re here now – are you?
  • Are you gambling on gambling or is it a safe bet for telemedia?
  • Why are you lukewarm on streaming services – they’re red hot!
  • What are NFTs and what’s in it for telemedia operators
  • Key ROI variables for your commercial strategy – culture, geography & service
WHAT ARE CONSUMERS BUYING? CONTENT & VAS IN THE SPOTLIGHT

Panel Discussion
40 mins
LIVE Thursday 14th October

PAYMENT SECURITY 360

Sadly, fraud continues to be rampant within our growing payments market. What are the main threat vectors in payments? How do you deliver a frictionless customer experience whilst mitigating the risks and deliver peace of mind? Antifraud experts discuss what the industry must do next in order to continue growing whilst maintaining consumer trust.
  • Learn about what types of fraud are really pervading markets globally right now
  • Understand the real impact fraud has on payment channels
  • Hear from industry professionals how to mitigate the risks
  • See how it is possible to deliver both peace of mind and a great frictionless customer experience at the same time
PAYMENT SECURITY 360

James Williams, Director of Programmes
Mobile Ecosystem Forum
David Lotfi, CEO
EVINA
Alexis Bartelds, CEO,
Sam Media BV
Diego González Canabal, VP Product
DOCOMO Digital
Tomás Cohen, CCO
Avatar World Group (AWG)
Panel Discussion
1 hour
LIVE Thursday 14th October

HOW ARE CONSUMERS PAYING? BILLING IN THE SPOTLIGHT

Throughout 2020 more consumers than ever have been downloading apps and subscribing to premium digital content and value-added/streaming services. Across the board, DCB and other mobile payment solutions clearly appeal to consumers, but pockets of resistance from merchants and operators continue to threaten sustained growth. So what are we going to do about it?
  • Payment solutions, applications & business models that are “nailing it”
  • How can we overcome merchant and operator resistance?
  • Is linking mobile authentication to direct banking the next big thing?
HOW ARE CONSUMERS PAYING? BILLING IN THE SPOTLIGHT

Nick Lane, Mobile Insight Analyst
Mobilesquared
Jason Bryan, CEO
ROCCO Research
Emilie Clauss, International Business Development Manager
Digital Virgo
Andrey Rumyantsev, founder & Co Owner
ABC Mobile
Bernd Pichler
DIMOCO Carrier Billing
Panel Discussion
31 mins
LIVE Thursday 14th October

ACQUIRING MORE CUSTOMERS – MARKETING IN THE SPOTLIGHT

There’s no doubt that affiliate marketing and mobile advertising have been the primary tools for promoting mobile content, mVAS and apps. However, will issues over privacy and fraud require the industry to rethink its approach to marketing and what new digital channels are now open for advertisers?
  • Will messaging platforms compete with traditional media channels?
  • Balance payment flows, operator relationships and consumer satisfaction
  • In game advertising hype or hyper for onboarding new customers
ACQUIRING MORE CUSTOMERS – MARKETING IN THE SPOTLIGHT

Karen Ciulla, Business Development Manager, Kimia
Emile Petit, Managing Partner
Yeesshh
Rabih Jreish, Business Development Manager
Mobile Arts SAL
Antoine Moreau, Founder
Mobidea
14th Oct 2021
Panel Discussion
38 mins
LIVE Thursday 14th

WHERE TO FIND YOUR NEXT CUSTOMER – LATAM IN THE SPOTLIGHT

Merchants and brands will be aware of the substantial telemedia opportunities in mature markets, but what about the emergence of Latin America? Demand for mobile entertainment and digital content services have reached staggering proportions and there are clearly huge potential profits to be made. However, strong local partnerships are key to understanding the many cultural and commercial differences across this vast region.
  • Which LATAM countries should be on your business travel itinerary in 2022?
  • Key ROI variables for your commercial strategy – culture, geography & service
  • Region Maturity: Content, Business Models.
  • Requirements to operate in the Region: Local Entities, Regulatory Licenses, Staff.
  • Taxes, Currency & Collection
WHERE TO FIND YOUR NEXT CUSTOMER – LATAM IN THE SPOTLIGHT

James Williams, Director of Programmes
Mobile Ecosystem Forum
Juan Di Nucci, CEO
Avatar World Group (AWG)
Liliana Angulo, Manager, Business Development
AirG
Tomás Cohen, CCO
Avatar World Group (AWG)
Luanna Luna Sena, Sales Manager (UK & Ireland)
Intis Telecom
Panel Discussion
49 mins
LIVE Thursday 14th October

Talking To Consumers – Messaging & Engagement In The Spotlight

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  • Is SMS on the way out or are you missing a huge potential opportunity?
  • Optimising engagement, sales revenue & retention
  • Messaging happy multi-channel customers in a language they can understand
  • Rich messaging linked to payments is here – are you onboard yet?
  • Conversational Commerce – it’s time to personalise and contextualise
  • Is the “X-as-a-Service + Customer Data Platform” model the future of messaging?

 

Talking To Consumers – Messaging & Engagement In The Spotlight

James Williams, Director of Programmes
Mobile Ecosystem Forum
Anastasiia Bilous, COO
New Media Services
Eamonn Dullagahn, Head of Wholesale, Europe
Infobip
Faraneh Farazkia
Kaleyra
Luanna Luna Sena, Sales Manager (UK & Ireland)
Intis Telecom
Panel Discussion
45 mins
LIVE Thursday 14th October

How messaging platforms will be worth hundreds of $BILLIONS$!

The panel discuss why Mobilesquared is predicting that business messaging will be worth hundreds of billions of dollars in the future. Nick will share their latest SMS, RCS and WhatsApp Business forecasts and the key drivers for exponential growth as brands increase their messaging spend.
  • Business messaging river of spend
  • A2P SMS to experience sustained growth
  • WhatsApp Business adoption accelerating fast among companies
  • Major rethink needed for RCS
  • How will business messaging be worth $500 billion in 10 years?
How messaging platforms will be worth hundreds of $BILLIONS$!

James Williams, Director of Programmes
Mobile Ecosystem Forum
Nick Lane, Mobile Insight Analyst
Mobilesquared
Laurent Buron, European General Manager
Essendex (Commify)
Panel Discussion
32 mins
LIVE Thursday 14th October